BeerTender – the must-have object
The aim of this campaign was to increase sales of BeerTender machines and beer kegs, and to draw increased attention to BeerTender with the motto “bread and games”.
The competition was advertised using various media including mobile phones, the "20 Minuten" daily newspaper, beer mat promotions at major events, direct marketing mailings, the Internet and information at points of sale. The campaign was carried out by Mobilekiosk.
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